skills
Social Media Management
My expertise comes from extensive coursework and self-study, equipping me with the skills to craft digital content, analyze user interactions, and optimize social media strategies. I understand the importance of consistency, community interaction, and data-driven insights in building a strong online presence.
Additionally, I’m familiar with various social media management tools that simplify scheduling, monitoring, and performance tracking. As I continue to refine my skills, I am eager to apply my expertise to real projects.
Content Marketing
I have a strong theoretical foundation in content marketing, gained through courses and self-learning. I understand how to create engaging digital content tailored to different platforms, focusing on social media, branding, and audience engagement.
My skills include making compelling posts, optimizing content for SEO, and leveraging social media strategies to increase visibility and engagement.
While I am still building hands-on experience, I actively apply my knowledge by growing my own Instagram account and staying updated on industry trends.
SEO
I have developed a foundational understanding of SEO through online courses, gaining insights into keyword research, on-page optimization, and performance tracking.
I use tools like Google Analytics, Google Search Console, and SEMrush to analyze traffic, identify trends, and refine strategies.
PPC & Paid Advertising
Video and Photo Editing
I can create and edit visuals that align with brand aesthetics and engage audiences across digital platforms.
Using Canva, Adobe Illustrator, and CapCut, I develop high-quality graphics and videos that connect with the target audience.
Data & Analytics
TOOLS
Social Media Management
Meta Business Suite
Buffer
Content Creation & Design
Canva
Adobe Illustrator
CapCut
SEO & Websites
Google Analytics
Google Search Console
SEMrush
WordPress
Google Trends
AnswerThePublic
SimilarWeb
PPC & Advertising Tools
Google Ads
Meta Ads Manager
TikTok Ads Manager